Contact Michael
Mobile: (530) 598-9896

Education     Professional Experience
Professional Activity
Technical Expertise  Sites Developed

Summary of Qualifications

» Enterprise Class Software Implementation » Enterprise Business Intelligence / Data Warehousing / ETL / Big Data
»Consulting Sales, Support, Finance, Purchasing, Engineering, Quality Assurance Departments » High Availability Global Applications » Networking & Security
» Web Application Development

My true passion is to lead, plan, design, and implement technology for organizations allowing them to utilize the technology to achieve their goals with IT as a service.

Achievement oriented leader with comprehensive business and technical background.

IT executive who achieves the strategic and tactical goals of the global organization using a combination of technical, communication and leadership talents.  Bilingual.

Professional Experience

Senior Manager, Global Services Enterprise Architecture/Integrations, Acumen Solutions

  • Own the solution components’ ability to meet current and future technical requirements.
  • Own reviewing interim design elements and signing off on the overall technical design
  • Fully understand project scope
  • Own designing complex solution components (e.g., integration, security, custom development)
  • Review/approve design decisions
  • Communicate design options to clients, when needed
  • Ensure that the functional and technical analysis done to create the technical design is sufficient to cover the project scope and is technically complete
  • Identify and confirm technical design risks, and develop mitigating approaches
  • Provide level of effort estimates for technical portion of solution
  • Comprehensive technical design that aligns with the requirements / user stories and can be followed by developers
  • Monitoring / Controls (assess technical risk and issues for ongoing projects ensuring control measures are in place mitigating potential risks)
  • On-time deliverables
  • Mentoring team members
Director of Engineering & Product Success, Apttus
Reporting to the CTO/Co-Founder and collaborating with the rest of the executive team, own all initiatives to scale technology, execute on an aggressive roadmap, institute best engineering practices and deliver innovative products that ensure the company as the undisputed market leader. Key member of the management team with full support from all executives and work with industry-leading peers in parallel technical operations and product management organizations. Effective recruiter, promote a collaborative team culture, and ignite passion within the team to build a world-class platform and products.  Exhibit expertise in web application development, integration/extensions, and designing solutions, using API, APEX, Visual Force and other tools that extend Apttus’ products.

  • Lead an Engineering organization that will support and scale a technology stack that is facing extensive growth in both complexity and volume, as well as scale the stack and optimize for speed at which engineering delivers product.
  • Maintain efficient technical systems that enable Apttus to run at high gross margin.
  • Participate as a leader to define and implement the Apttus product roadmap.
  • Lead and expand the existing engineering team; identify new talent; manage, mentor & retain all members of the team.
  • Maintain culture, set up recruiting strategies, implement process to allow scale and, ultimately, create the best engineering organization in the market.
  • Continually improve and optimize the product development process.
  • Work closely with product and operations teams and company leaders to ensure the technology platform is evolving to meet company needs.
  • Help set the technical direction for the team, drive the evolution of the systems architecture, and make appropriate technology choices.
  • Set and manage expectations, communicate and execute goals within timelines.
  • Architect solutions and write Apex, Visual Force, and Flexipage code.
  • Mentor other developers on team.
  • Work with product management and operations teams.
  • Design and develop new applications.
Senior Developer / Project Manager,
Strategic planning and tactical implementation of BI and CRM.   Transfer existing applications and business processes into Salesforce.  Transfer existing server architecture into Amazon Web Services.

  • Lowered monthly IT datacenter costs by 25%
  • Increased productivity of workforce by 200% resulting in a yearly decrease of labor by 33%
  • Strategic planning and tactical implementation of Salesforce (SFDC) and (DBDC) using:
    • Apex triggers, classes, visualforce pages, visual workflow, visualflow, workflows, APIs, integrations, customer/partner portals, sites, and reporting
  • Strategic planning and tactical implementation of Amazon Web Services (AWS) using:
    • EC2, S3, Glacier, IAM, VCP, and other Amazon technologies
  • Manage domestic and international implementation team
  • Manage SFDC and DBDC security settings and new account setup and deactivation
  • Primary architect for application systems development, management, and administration and modeling of business applications
  • Work with business units to resolve SFDC and DBDC user issues and data issues
  • Execute SFDC and DBDC configuration changes, perform new release evaluations and execute new functionality roll-outs
  • Manage implementation projects
  • Plan, organize, and lead the business continuity and disaster recovery plans
  • Responsible for PCI compliance, 508 accessibility, and governmental compliance for consumer information
IT Manager, Nor-Cal Products, Inc.
Lead a successful turnaround of a challenged ERP project. Created ease of use applications in C# and VB.NET for users with WCF Web Services & ASP.NET MVC Framework. Oversee database administration functions and ETL for Syteline application and ensure uninterrupted service for 100 global users in 4 countries.

  • Report directly to CFO for 80 million dollar annual revenue corporation
  • Determining and hiring staffing needs. Manage 5 employees and outsourced contractors
  • Reduced operational costs of IT department by 20% annually
  • Supply Chain Management, Change Management, Organizational Management, Managerial Accounting
  • Project Management utilizing SCRUM, Agile, and Waterfall methodologies – B2B and C2B Websites, Virtualization, Infrastructure, Software Development
  • Interfacing with both internal and external sales staff to manage projects, working directly with company officers on security and access, managing information technology needs of 300 employees
  • Key contributor to project that cataloged item document management
  • Salesforce (SFDC) integration for Sales and Marketing
  • Improved efficiency of order entries by launching E-Commerce and B2B sites generating 1 million in revenue and saving on payroll expenses.
  • Sold management on technical and business rationales for utilizing and installing virtual servers to create flexible business intelligence (BI) system.  Executed phase 1 & 2 of project.  Planned infrastructure upgrades.
  • Developed SOA (Service Oriented Architecture) Web and Middleware applications
  • Wrote MSMQ based Syslog server for device events.
  • Designed and developed product database backend and created middleware for E-Commerce and B2B websites utilizing AJAX, SOAP, and EDI communications.
  • Creation of many SaaS Applications to interface with existing ERP system.
  • Architected .NET monitors for email server, attendance, customer order shipment, employee attendance, order tracking, and labor tracking.
Owner/Analyst/Programmer/Technician, The Computer Guy
Software development which includes web site programming, database integration, and system integration.

  • Developing and implementing solutions to a variety of business related issues.
  • Diagnosing and troubleshooting personal computers for clientele
  • Repairing software and hardware issues
  • Maintaining clear records of operating expenses and profits
  • Keeping customer log for marketing purposes
Technology Consultant, Roman Catholic Diocese of Stockton

  • Consulted on various projects for web development
  • Implemented sites in ASP, EZPublish, and WordPress
  • Expanded site to twice its volume
  • Program in ASP, HTML, and Java using MS SQL and Access database back ends.
  • Maintain and update website
ProgrammerSpectSoft, LLC (Internship)
Completed multiple projects that included:

  • Low-level device communication with RS-422 Serial communication to increase sales
  • GUI interface to the low-level library resulting in increased sales of product
  • RAID array testing with reporting saving deployment time
Network Technician, University of the Pacific

  • Provided first level computer hardware/software and phone support
  • Troubleshot and isolated computer hardware and software problems
  • Logged and completely documented each issue into a central database, followed problems through to resolutions
  • Used problem-tracking tools, coordinated and sent complex to team
  • Troubleshot and isolated network connectivity and phone system problems
  • Assisted students in installing, configuring, and connecting new computers to Pacific’s network
  • Participated and hosted student technology training
Accountant, Accountemps

  • Balanced general ledgers
  • Documented, monitored, and audited accounts payable and receivable
  • Operated accounting software and performed data entry as assigned
Teller, Bank of America, NTSA

  • Assisted customers in all phases of checking and saving account management
  • Promoted and established accounts for new and existing customers
  • Maintained financial records according to company policy
  • Operated cash drawer with a zero variance
Manager, Hobee’s Restaurant

  • Operated all areas of restaurant
  • Trained new and existing staff in company policy and procedure
  • Performed inventory and quality control on a daily basis
  • Input accounts receivable, both daily and end-of-month
  • Ensured excellent customer service and teamwork among staff


Administrative Assistant, Crown Books

  • Operated word processing software. Wrote and issued employee performance appraisals.
  • Analyzed work flow and sales volume information.
  • Trained new and existing staff in policies and procedures. 
  • Wrote memorandums, letters, and other office documentation as needed.

Technical Expertise

Languages: Apex, C#, Java, VB.Net, J#, Visual Basic, XML, ASP, ASP.NET, SQL, T-SQL, C++, C, Assembly, HTML, CSS, VBScript, JavaScript, DHTML, AJAX, SOAP, PERL, PHP, VB 6.0
Software: Eclipse, Salesforce, Infor Syteline, Crystal Reports, Visual Studio.NET, Dreamweaver, MS Office, Open Office, TrendMicro, Norton, Photoshop, Exchange, ArgoSoft Mail Server and eWall, MS Terminal Server, IIS, MS Domain/DHCP/DNS, FrontPage, Apttus
Telephony and Networking: 3Com NBX, 3Com switches, Cisco switches, Cisco routers, Cisco firewall and SonicWall firewall
Operating Systems: COM+, MSMQ, ASDI, MS Server 2000 through 2012, XP, Vista, 7, and 8.  Linux RedHat.
Hardware: Cisco ASA 5510 firewall, Cisco 1841 router, Cisco 3750e and 2960 switch, 3Com 3226, 3250, 3300, 3300XM, 3812 and 3824 switches.  3Com NBX V5000 Call Processor and 100 Phone Systems
Tools: Data Loader, VNC, Secure Shell, Telnet, Putty, PGP, SpiceWorks
Databases: MSSQL 2000, 2005, 2008, and 2012, Access and MySQL
Certifications: Salesforce Certified Development Lifecycle and Deployment Designer, Salesforce Certified Platform Developer I, Salesforce Certified Platform App Builder, Salesforce Certified Administrator, SteelBrick Certified Administrator, Apttus Contract Lifecycle Management (CLM), Apttus Quote To Cash, Network +, SANMelody Administration and Implementation,

Salesforce Certified Administrator


Education and Scholastic Achievement

Colorado State University
Fort Collins, CO
January, 2011
May, 2013
MS Degree, Business Administration
University of the Pacific
Stockton, CA
August, 2002
May, 2005
BS Degree, Computer Science
Minor: Technology
Heald Business College
Stockton, CA
October, 2000
April, 2002
AAS Degree, Computer Technology

View a listing of classes
taken and descriptions.

2000 – 2002, Dean’s List at Heald College

Summa Cum Laude, Heald College

2002 – 2005, National Dean’s List

School of Engineering and Computer Science Dean’s List at University of
the Pacific, 2002 – 2005

Charter Member of Phi Kappa Phi National Honor Society

Charter Member of Alpha Sigma Lambda, Iota Gamma Chapter National Honor

Magna Cum Laude, University of the Pacific

Professional Activity

Reader/Grader, University of the Pacific

Tutor for Calculus and Computer Science, University of the Pacific

Peer Mentor, Heald Business College

Member, Association of Computing Machinery


Professional and Personal Growth

Professionally, I am dedicated to maintaining ethics in the workplace.
The Code of Ethics presented by the NSPE (National Society of Professional Engineers), I uphold.

Sites Developed

Michael Bruch (WordPress Blog – Experimental)

Mini-Mover Conveyors (Incorporation of Blog, Search Engine Optimization and Menu Alterations)

Music Therapy With Melody (All Except Graphics)

Nor-Cal Product, Inc (E-Commerce, Backend, B2B, PeopleSoft cXML, Web Services, Search Engine Optimization and Online Catalog)

Northern California Home Inspections (All Except Graphics)

Diocese of Stockton (WordPress Site)

Additional Applicable Keywords

Communication skills, business continuity planning and systems development, customer orientation, problem solving, continuous professional development, object oriented programming, client-server applications, business process reengineering, MRP (Manufacturing Resource Planning), ASP.Net 3.5 Programmers, VB.Net Developer, SQL Server 2005, C# Consultant, ASP.Net Architect Resume, Ajax, VB Programmer, DotNet Programmers, C# Programmer, .Net Programmer, ASP. Net Resume, .Net Architect, Agile, DSDM, BI


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